Promote Yourself & Your Value
Secrets of The Millionaire Mind
Wealth File #8 – Promote Yourself & Your Value.
Rich people “are willing to promote themselves and their value.”
Poor people “think negatively about selling and promotion.”
My company, Peak Potentials Training, offers many various programs. The Millionaire Mind Intensive is the signature program where we briefly talk about our other courses to our participants and then offer attendees special “at seminar” tuition rates and bonuses for these. It’s interesting to note the different reactions.
Most people are delighted. They appreciate being introduced to the other courses and glad to hear about the special pricing. But, there are also others who are not pleased. They don’t like any promotion even if it is to their advantage. If you think you are like this, then it is essential that you take note of this attitude.
Being negative about promotions is one of the biggest hindrances to achieving success. Those who have concerns regarding selling and promotions are the ones who are usually broke. It’s obvious. How is it possible for you to gain a large income in your business or as someone who represents one when you are not even willing to introduce yourself, your products, as well as services to others? Even if you are an employee but you are not willing to let people know about your virtues, then someone who are eager to do so will probably get ahead of you on the corporate ladder.
People have a lot of reasons on why they dislike promotions. Chances are you might recognize one or more of the following.
First, you might have a bad experience with people promoting to you in an improper way. Perhaps you are thinking that they were doing the “hard” sell on you. Or maybe they came at a wrong time and refused to leave unless you allowed them to go on with their promotions. But, in any case, those experiences from the past and dwelling on it have nothing to do with your present.
Second, maybe you have tried selling something to someone but you were not so confident in the way you did it so you ended up being turned down. In this particular situation, your dislike of promotion is simply showing that you are scared of failing and being rejected. Once again, keep in mind that past happenings does not equal the future.
Third, the issue might be associated with how you were brought up by your parents. Most of us were told that it is rude to “toot your own horn.” Well that is perhaps applicable if you are making a living as Miss Manners. But in reality, especially with regards to business and money, if you don’t toot your horn, then who would?
Rich people are eager to share their virtues and value to anyone who are willing to listen and are hoping to be able to do business with them.
Lastly, some people think that promotion is not for them to do. I refer to this as high-and-mighty syndrome, also known as the “Aren’t I so special?” attitude. In this instance, if others would like to get what you have then they will have to find you. Those who have beliefs like this are broke, if not now, then very soon. They can continue to hope that everyone’s going to go hunting for them, but in reality, the marketplace is filled with products and services, and even if what they have is the best of its kind, no one will probably know because they are too proud to tell anyone.
You probably heard the saying, “Build a better mousetrap and the world will beat a path to your door.” Well, that’s only right if you put in five words: “if they know about it.”
Rich people are excellent promoters. They are willing to endorse their products along with their services and ideas in a way that is filled with passion and enthusiasm. They are also known for their skills in packaging their value in the most attractive way. If you think there is something wrong with that, then perhaps we should ban make up for women as well as take away suits for men from the market. All that, is nothing more than what they call “packaging.”
Source: Secrets of the Millionaire Mind, T. Harv Eker © 2003
Secrets of the Millionaire Mind can be purchased worldwide through bookstores and online merchants. The book has so far been translated and published into 26 languages (and counting).
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If you have read Secrets of the Millionaire Mind and/or you are looking for more detailed and comprehensive guidance on what it really takes to take control of your financial destiny, then T Harv Eker’s flagship seminar; ‘The Millionaire Mind Intensive’ is the place to begin.
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